The availability of fast internet connection (broadband) has contributed immensely to the popularity of online shopping.
As recently suggested by a survey from Ofcom, independent regulator and competition authority for the UK communications industries, online shopping is more popular in the UK than anywhere else.
Consumers in the UK spend an average of £1,083 a year on internet shopping, compared with Australia which spends the second highest at £842, the survey revealed.
Top 10 Factors That Influence Online Purchase Decisions [infographic]
